Gigantic. Punk-rock candy wrapper shouting on cream paper.
- Commerce
- Light theme
- 5 colors
- 3 typefaces
Gigantic operates on a punk-rock confectionery visual language: an oversized headline voice shouting over warm cream paper, a single screaming orange-red accent, and packaging-forward product photography that treats each bar like a streetwear drop. The dominant near-black is the brand's primary action and text color — buttons are not colorful, they are assertive and monochromatic, with the orange-red reserved for product flavor coding, the footer wash, and the brand mark. Typography carries the energy: Neue Haas Grotesk Display set at near-display sizes, tracked wide and set heavy, so the type itself becomes the graphic. Whitespace is generous, the canvas is always warm (#f0ede7) rather than clinical white, and components stay flat — no shadows, no gradients, no glassmorphism — just bold ink on cream paper with a single loud accent.

Gigantic design system
Brand1
Flavor-coded product accent (Salted Peanut bar), footer band, brand mark, single decorative punctuation across the cream canvas
Neutrals4
Minor icon strokes and print-style detail
Primary text, filled action buttons, nav, headings, hairline borders, product bar backgrounds
Primary page canvas, section backgrounds, image backgrounds
Inverted text on dark surfaces, button text, card/image backgrounds
Try a pairing
Pick any two colors from the palette to check whether text stays readable on top.
Aa
True Black on Blast Red
7.14 : 1 contrast
- Body textPasses AA 4.5
- Large textPasses AA 3
- StrictPasses AAA 7











