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Hopper. Santorini window at dusk.

  • Commerce
  • Light theme
  • 8 colors
  • 1 typeface

Hopper frames travel booking as a panoramic destination window: a full-bleed, rounded travel photograph carries the navigation and search controls, while the rest of the page returns to expansive white and pale-gray utility sections. The interface is text-dominant outside of imagery, using tightly structured Proxima Nova headings, blue links as navigational punctuation, and restrained 1px gray dividers. Pill-shaped controls float over photography, while destination and app-promotion content sits in flat, border-led surfaces with virtually no shadow.

Screenshot of Hopper
Captured from hopper.com on October 11, 2026

Hopper design system

Hopper

Brand1

  • Search button fill, destination links, inline navigation links, and selected product accents — saturated blue punctuates an otherwise achromatic travel interface

Neutrals7

  • Headings, search-entry text, and highest-emphasis content

  • Muted informational text, footer links, and secondary iconography

  • Placeholder text and inactive control icons

  • 1px card borders, search-field separators, and quiet structural rules

  • Secondary page bands and subdued background areas

  • Muted card and footer-region surfaces

  • Primary page and card surfaces; white text and outlines over the photographic hero

Try a pairing

Pick any two colors from the palette to check whether text stays readable on top.

Aa

Ink on Hopper Blue

4.44 : 1 contrast

Background
Text
  • Body textFails AA 4.5
  • Large textPasses AA 3
  • StrictFails AAA 7

More DESIGN.md files. Same web, different personalities.