Toca Boca. Sticker sheet on a crayon box.
- Brand
- Light theme
- 9 colors
- 2 typefaces
Toca Boca is a kids’ games studio site that reads like a sticker sheet: a white canvas carrying inset 32px-radius colour slabs in Sky Blue #59acff and Grass Green #62d962, with Bubblegum Pink #ff8cbc, Tangerine #ff7040 and Sunshine Yellow #ffe359 taken straight from the four teeth and tongue of the mouth logo. All type is Midnight Mouth #101014. Headlines are set in Wallop, a chunky geometric grotesque, at 160px down to 40px with tracking near -4%, and cartoon emoji stickers replace letters inside words. Every control is a Midnight Mouth 9999px pill with a Daylight #f2f2ff label; there are no borders and no shadows, so flat colour and character art do all the work.

Toca Boca design system
Brand1
The mouth of the logo, every headline and every pill button — a blue-black that frames the candy colours the way an outline frames a sticker
Accent5
The largest surface on the page: the adiClub, adidas and Toca Boca World slabs and the Inclusion tile — the default band colour
The Superfan slab and the Quality value tile — a second full-band colour that alternates with Sky Blue down the page
The Play value tile, the kid card in the audience chooser and pink logo art — the site’s own --color-primary token
The Innovation value tile and the logo’s tongue — the warmest colour, used on one tile at a time, never on text
Wiggling app-icon tiles at the edges of the app slider and the adult card in the audience chooser — small doses only
Neutrals3
Page canvas, navigation background, the hero, the values and Bug Board sections and the footer
Highlight news cards, the audience chooser panel, pill labels and the Play trailer pill — a faint lavender white
Inter body copy, card dates, footer address and legal text, and labels on Daylight pills — a touch blacker than Midnight Mouth
Try a pairing
Pick any two colors from the palette to check whether text stays readable on top.
Aa
Paper on Midnight Mouth
18.98 : 1 contrast
- Body textPasses AA 4.5
- Large textPasses AA 3
- StrictPasses AAA 7











